BEER AND FOOTBALL

Brew of H gives Cougars fans their own beer to enjoy during football season

Brew of H is now available in cans. No Label Brewing

Houston Cougar football season has mercifully descended upon us, and as fans flood into TDECU stadium they’ll be happy to know that their namesake brew will once again be ready, waiting, and even more accessible all season long.

Katy-Based No Label’s “Brew of H” Pale Ale returns to the stadium for its second year, sporting a new distributor for easier access as well as can availability for students and alums alike to enjoy.

“We at No Label couldn’t be more excited about the launch of Brew of H in cans this year,” No Label Co-Owner Jennifer Royo exclaimed. “It’s going to be a great season with great beer. We can’t wait to cheer on our Coogs with a cold Brew of H.”

Those brand new cans shouldn’t be too hard to find either, as No Label announced a new distribution partnership with Silver Eagle Distributors. The new partnership ensures greater availability to Cougar fans not only across the city, but also greatly increases its presence within the stadium itself. And more beer is never a bad thing.

Royo and her husband Brian have accomplished an uncanny feat. From UH students to alumni to craft beer entrepreneurs, to ultimately serving a product made in homage to UH back to the university itself. The announcement of their partnership with Silver Eagle only adds to what was already a heartwarming, albeit unique success story.

Interestingly enough, Brew of H’s genesis can be traced back to 2014. At the time it was simply a T-shirt design by local craft beer-centric clothing line Brewheart Apparel, sold online and to patrons of the on-campus bar The Rooftop Bar and Grill on Calhoun. The whimsical play on words has since made the improbable jump from T-shirts and hats to an actual brew pouring out of taps across the city and now be distributed in tailgate-friendly cans, just in time for the fall semester.

In 2015 No Label and Brewheart Apparel began discussions to put an actual brew to Brew of H. By mid August of 2016 the beer had debuted and was an instant favorite to students and city-wide Cougar fans alike. Since then Brew of H has been widely viewed as the unofficial beer of UH.

“If someone would have told me four years ago that one of my t-shirt designs would become a widely distributed beer, I would have told them they were crazy,” Brewheart owner Shannon Parker said. “It has been incredibly surreal, not to mention humbling to work with No Label and watch the Brew of H brand grow and inspire Coogs and Houstonians as a whole.”

Per No Label, the Pale Ale recipe is described as “light bodied with a soft fruity aroma with hints of orange zest giving way to hints of grapefruit and a piney dankness. A perfect balance of malt and hops gives Brew of H its refreshingly crisp and easy drinking character with a nice and dry finish.”

The T-shirt itself can still be found at The Rooftop Bar and Grill on Calhoun and brewheartapparel.com, with availability soon coming to woodsonslocal.com. The shirt comes in various styles, including short sleeve and ¾-length sleeve.

Ultimately the unlikely story of a sweet shirt design turned regionally distributed craft-beer has continued to prosper and benefit Cougar fans and beer enthusiasts alike. This weekend we can all toast to the start of a new college football season, and with No Label’s new distribution partnership, there’s little reason why Cougars across the city shouldn’t be toasting with a frosty pint of Brew of H.


 

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TEXANS HAVE ZERO DEPTH AT CORNER

Here's what Davante Adams' big day against the Texans really proved

Photo by Logan Riely/Getty Images

Seven weeks into the season, Bradley Roby has been the sole bright spot playing for a secondary that has been subpar at best. He entered Week 7 against the Green Bay Packers trailing only Eric Murray for the most tackles as a defensive back, while owning the Houston Texans' only interception of the season.

During his media availability on Thursday, Roby spoke about having the Texans' confidence to trust him as the primary defender shadowing the opposing team's best receiver.

And with Davante Adams coming to NRG Stadium with Aaron Rodgers on Sunday, Roby had an opportunity to illustrate why Houston's coaching staff have so much faith in him.

Three plays into the game, Roby sustained a knee injury that sidelined him the rest of the afternoon. In his absence, the Texans felt his importance competing with a depleted secondary.

Adams would go on to have a career day against the Texans. He recorded a career-best 196 receiving yards on 13-of-18 targets and two touchdowns — as the Packers handed the Texans a 35-20 loss on Sunday.

Had the Fort Worth native avoided the injury, would it have resulted in a victory for the Texans? Perhaps not. It is always hard for a team to come away victorious after going scoreless during the first half, but Roby would have limited the destruction caused by Adams. Rogers completed four deep passes where he recorded 28 or more yards, with Adams being the recipient of three.

Not only did Houston have to deal with the effects of not having their best corner shadow one of the league's premier receivers, but the team was not prepared to battle without Roby, according to Michael Thomas following the loss.

"When you lose your starting corner like that, it's going to affect [the team]," Thomas said. "Anytime you have to make adjustments. If you're not prepared, and you don't have the right mindset, then you're probably not going to get the right results you want. Maybe we could have done it a little sooner, but you definitely miss a guy like Roby. You plan on having your number one guy go against their number one guy all the time."

Roby's premature exit left the Texans with a gaping void to slowdown Rodgers and the Packers without two of their projected starting corners. Gareon Conley — who revived his career during the second half of last season — has yet to play a single snap for Houston in 2020 as he continues to recover from offseason ankle surgery.

Their lackluster performance on Sunday showcased the lack of depth and talent the Texans have in the secondary. And with the trade deadline a week away, it may be in the Texans' best interest to invest in a young defensive back they can build around in the future — especially considering the timetable on Conley's return remains unknown.

Interim head coach Romeo Crennel said on Monday that the team is hoping Roby's injury is short-term and hopes to have their top corner make his return following the bye.

At 1-6 on the year, all the Texans have left to play for is pride as they close out the remaining nine games of the season, and the best way is to prevent another receiver from recording nearly 200 yards in a single game.

For this vulnerable secondary, it is a feat easier said than done. And with the talents of Jarvis Landry, T.Y. Hilton, and A.J. Brown remaining on the schedule, it is only best for Roby to make his return to the field sooner rather than later.

"I take pride in it. It's an opportunity that not a lot of guys get throughout the league, and I'm thankful for that. Just to be able to go against the best and try my best for the team and see how I match up. I'm very thankful for that." — Roby.

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