BEER AND FOOTBALL

Brew of H gives Cougars fans their own beer to enjoy during football season

Brew of H is now available in cans. No Label Brewing

Houston Cougar football season has mercifully descended upon us, and as fans flood into TDECU stadium they’ll be happy to know that their namesake brew will once again be ready, waiting, and even more accessible all season long.

Katy-Based No Label’s “Brew of H” Pale Ale returns to the stadium for its second year, sporting a new distributor for easier access as well as can availability for students and alums alike to enjoy.

“We at No Label couldn’t be more excited about the launch of Brew of H in cans this year,” No Label Co-Owner Jennifer Royo exclaimed. “It’s going to be a great season with great beer. We can’t wait to cheer on our Coogs with a cold Brew of H.”

Those brand new cans shouldn’t be too hard to find either, as No Label announced a new distribution partnership with Silver Eagle Distributors. The new partnership ensures greater availability to Cougar fans not only across the city, but also greatly increases its presence within the stadium itself. And more beer is never a bad thing.

Royo and her husband Brian have accomplished an uncanny feat. From UH students to alumni to craft beer entrepreneurs, to ultimately serving a product made in homage to UH back to the university itself. The announcement of their partnership with Silver Eagle only adds to what was already a heartwarming, albeit unique success story.

Interestingly enough, Brew of H’s genesis can be traced back to 2014. At the time it was simply a T-shirt design by local craft beer-centric clothing line Brewheart Apparel, sold online and to patrons of the on-campus bar The Rooftop Bar and Grill on Calhoun. The whimsical play on words has since made the improbable jump from T-shirts and hats to an actual brew pouring out of taps across the city and now be distributed in tailgate-friendly cans, just in time for the fall semester.

In 2015 No Label and Brewheart Apparel began discussions to put an actual brew to Brew of H. By mid August of 2016 the beer had debuted and was an instant favorite to students and city-wide Cougar fans alike. Since then Brew of H has been widely viewed as the unofficial beer of UH.

“If someone would have told me four years ago that one of my t-shirt designs would become a widely distributed beer, I would have told them they were crazy,” Brewheart owner Shannon Parker said. “It has been incredibly surreal, not to mention humbling to work with No Label and watch the Brew of H brand grow and inspire Coogs and Houstonians as a whole.”

Per No Label, the Pale Ale recipe is described as “light bodied with a soft fruity aroma with hints of orange zest giving way to hints of grapefruit and a piney dankness. A perfect balance of malt and hops gives Brew of H its refreshingly crisp and easy drinking character with a nice and dry finish.”

The T-shirt itself can still be found at The Rooftop Bar and Grill on Calhoun and brewheartapparel.com, with availability soon coming to woodsonslocal.com. The shirt comes in various styles, including short sleeve and ¾-length sleeve.

Ultimately the unlikely story of a sweet shirt design turned regionally distributed craft-beer has continued to prosper and benefit Cougar fans and beer enthusiasts alike. This weekend we can all toast to the start of a new college football season, and with No Label’s new distribution partnership, there’s little reason why Cougars across the city shouldn’t be toasting with a frosty pint of Brew of H.


 

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Houston's losing streak extended to five games

With key Astros missing, Detroit completes the series sweep

An overall bad day for the Astros on Wednesday. Photo by Dylan Buell/Getty Images

On Wednesday afternoon, the Astros received a big blow to their chances in the series finale against Detroit and potentially longer. Five players: Jose Altuve, Alex Bregman, Yordan Alvarez, Martin Maldonado, and Robel Garcia would all be moved to the IL due to health and safety protocols, leaving them scrambling to get a whole team together for the game against the Tigers.

The Astros would not be able to overcome both the loss of players and the onslaught of another strong start by Detroit in Wednesday's game which put them too far out front for Houston to come back from to avoid a series sweep.

Final Score: Tigers 6, Astros 4

Astros' Record: 6-6, third in the AL West

Winning Pitcher: Michael Fulmer (1-0)

Losing Pitcher: Lance McCullers Jr. (1-1)

Tigers knock out another starter early

Detroit continued their success of making Houston's starter work hard in early innings, getting after Lance McCullers Jr., and giving him an early exit. After a lengthy fist, they broke through in the second getting two hits, a walk, a hit batter, and an RBI groundout to put up three runs on 34 pitches.

He would have a quicker 1-2-3 third, but after giving up a single, a walk, and hitting another batter to load the bases and reach 87 pitches, he would be removed in favor of Joe Smith. Smith would allow all three of the inherited runners to score, adding those runs to McCullers Jr.'s final line: 3.2 IP, 4 H, 6 R, 6 ER, 3 BB, 3 K, 87 P.

Astros try to claw back into it

After Smith would go on to load the bases again in the inning, still with two outs, Houston made another pitching change to bring in Brandon Bielak to get the third out and stop the bleeding at 6-0. The Astros would get on the board in the fifth, getting a runner on base to set up a two-run homer by Jason Castro to cut the lead to 6-2.



Bielak remained in the game to try and eat up as many innings as possible. While he continued to hold the Tigers to their six runs through the six innings, the Astros clawed back into the game. In the bottom of the sixth, Houston put their first two batters on base with a walk and single before an RBI-single by Yuli Gurriel to make it 6-3. They would threaten for more but be held there for the time being.

Astros can't cash in, Tigers complete sweep

Ryne Stanek was Houston's next reliever in the top of the seventh, getting a 1-2-3 frame to keep it a three-run game, as did Brooks Raley in the eighth. In the home part of the inning, the Astros put their first two runners on base on an error and a walk, then loaded them with a one-out single by Carlos Correa. They'd waste their chance to make something happen, though, with an inning-ending double-play.

Ryan Pressly, who had no save opportunities in recent games, entered to get some work in the top of the ninth. He worked around a leadoff double for a scoreless inning, sending the 6-3 game to the bottom of the ninth. The Astros had yet another chance to make something happen, loading the bases with no outs to bring the go-ahead run to the plate. After two outs, Yuli Gurriel would bring one run in with a walk, but that's as close as they'd come, extending their losing streak to five games and getting swept by the Tigers.

Up Next: Houston will get a much-needed day off tomorrow to try and leave this poor homestand behind them. They'll pick things up in Seattle on Friday, with first pitch of the opener of three games at 9:10 PM Central. The expected pitching matchup is Jose Urquidy (0-1, 5.23 ERA) for the Astros and Yusei Kikuchi (0-0, 3.75 ERA) for the Mariners.

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