Every-Thing Sports
Jermaine Every: Heavy is the head that wears the media crown
Jun 18, 2018, 11:38 pm
Gow Media is on a bit of a roll. Gow Media
Sports media is tough business. It is a fun gig to have. Most of us get to do something we truly enjoy doing. Some of us get to do something we’ve long dreamed of doing. Very few of us get to do something with the level of success in which we’re pleased with. To maintain said success for an extended period of time is no easy task. It takes a special blend of chemistry, appealing to your audience, wit, smarts, and knowledge to keep an audience engaged. After all, we are in the information age and entertainment can be had at the click of an app on any number of devices.
Gow Media has enjoyed that type of prolonged success so far this year. The Blitz has been the No. 1 rated sports show in the city for five consecutive months. This website has had a record number of page views again last month and continues to grow. The new simulcast of The Bench, The Charlie Pallilo Show, and The Blitz on ESPN 97.5 and Sports Map 94.1 will only strengthen their stronghold over the sports radio market by extending their coverage to reach a larger audience. The Raheel and Del Show had to be sacrificed so Pallilo could be simulcast on 97.5, but they went out on top by claiming the No. 1 spot in their time slot last month. Did I mention Gow Media Publishing? Yes Virginia, they publish books and audio books as well.
So what’s the key to success? How has this group been able to maintain such a high level output of good material over such a long period of time? Truth is there are several different factors. One of them is chemistry. Every single one of these shows has crazy chemistry. With the exception of Pallilo, they are all two-man teams who have worked with one another for years and have years in the business.
Charlie is a different breed with his one-man band show. He tends to captivate his audience with his profound knowledge and the level of preparation which is clearly visible with how he can change topics depending upon what his audience participation dictates.
The Bench with John Granato and Lance Zierlein are the long-standing torch bearers for Houston sports talk radio. They’ve been a duo on-air for close to 20 years. Despite a brief time at opposing stations, they have managed to pick back up where they left off as if they hadn’t missed a beat. There are a ton of people who attribute their involvement in the business to these two.
Raheel Ramzanali and Del Olaleye are the millennial duo that helps bring a change of pace to the lineup. Their brand of humor and entertainment may not be for some, but it’s a much-needed breath of fresh air. These guys appeal to the 18-34 male demographic more than most hosts in this city.
Joel Blank and Barry Laminack have quickly established the Usual Suspects as a consistent winner in the 1-4 time slot and a top three show in the city.
Fred Faour and AJ Hoffman are the reigning ratings kings. Their approach is more like two friends talking over everything under the sun. Fred even said it on a recent show that The Blitz is “more like a podcast because that’s what’s hot right now.” To back that up, you can check out AJ’s thoughts right here in the latest of Ken Hoffman’s 10 Questions series.
If you don’t believe me, Google the ratings yourselves. Ask Fred for the Sports Map numbers. This isn’t an in-house fluff piece. OK, to a certain extent, it might be. But it’s not bragging when it’s the truth. The AM stations, 610 and 790, both have made changes to their lineups in order to stay afloat and attempt to catch up to what Gow Media has been doing. Guys that I’ve known for quite a while and am friendly with lost jobs because of the shakeups. Those stations have the luxury of being home to the Rockets, Astros, and Texans. That, and the success of SportsMap, are what separates Gow Media from the rest of the pack. They have two successful sports radio stations, a sports website, and a culture/lifestyle website as well, all of which function in conjunction and simultaneously independent of one another while maintaining success. Here’s to the success of Gow Media. May we live long and prosper! And if you don’t like it…we've got two words for you...
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If you are a believer in the third time is a charm, go ahead and book the Texans for their first ever appearance in the AFC Championship game! Saturday is the Texans’ third crack at the Kansas City Chiefs in the playoffs. Of course, the Texans had a third time is the charm opportunity at advancing beyond the division round back in 2016 and came nowhere close. Charm will have nothing to do with the outcome at Arrowhead Stadium.
The Chiefs have administered the Texans’ two most humiliating postseason defeats in franchise history. They came as the bookend postseason appearances of Bill O’Brien’s tenure as head coach. In 2015, the Texans won the worst division in the AFC (that sounds familiar) but as a division champ got to play host to the Wild Card 11-5 Chiefs. The visitors were three-point favorites. They won by 30. 30-0 to be more precise. Knile Davis returned the opening kickoff 106 yards for a touchdown. It would have been in the Texans’ best interest to have forfeited right then and there. In what was not exactly a shocking development, Texans’ quarterback Brian Hoyer wasn’t up to the task, throwing for just 112 yards and four interceptions. On the Chiefs’ side third-year tight end Travis Kelce had eight receptions for 128 yards. Taylor Swift was not in attendance.
The second Texans-Chiefs playoff get together is the most incredible game in Texans’ history. The Texans showed up in Missouri fresh off the greatest comeback win in their history, having come from down 16-0 in the third quarter to best the Buffalo Bills in overtime. In what could safely be characterized as stunning, the Texans put up three first quarter touchdowns for a 21-0 lead. *Massive bonus points if you can name the three Texans who scored those TDs, answer below. A field goal made it 24-0 Texans with 10:54 left in the second quarter. In a collapse tough to pull off, the Texans would trail before halftime. The Chiefs scored four touchdowns in nine minutes and eleven seconds of game time, with that Kelce fellow scoring the last three of them. Some will recall O’Brien calling a fake punt from his own 31-yard line with the Texans up 24-7. Too soon? Justin Reid (now pursuing his third Super Bowl ring in three seasons as a Chief) was stopped short. An even more damning O’Brien moment came later in that game when he actually had to use a timeout to change his mind and go for it with 11:49 left in the fourth quarter, the Texans down 48-31, and facing fourth and four at the K.C. 42. That was a fire-able on the spot offense! Instead it took an 0-4 start to the 2020 season for O’Brien to be ousted. 51-31 Chiefs was the final score, and they went on to win the first of their three Super Bowl titles in the ongoing Andy Reid/Patrick Mahomes era.
Back to the present
Those routs were then, this is now. For a 15-2 team the Chiefs seem vulnerable. Maximum credit to them for having won an NFL record 16 consecutive games decided by eight or fewer points, 11 of them this season including their 27-19 victory over the Texans December 21. Perhaps the two-time defending champions were often bored with the regular season and often did just enough to win. The Texans would have been tied with them late in the third quarter had Ka’imi Fairbairn not botched an extra point. On the other hand, it was the play that got them within 17-16 which resulted in Tank Dell’s catastrophic season-ending knee injury. Who besides Nico Collins will do something in the passing game Saturday? Last Saturday the Texans’ pass rush harassed and flustered Chargers’ quarterback Justin Herbert. Mahomes is a different breed. Four weeks ago the Texans sacked Mahomes just once and did not intercept him. That seemingly must change for the Texans to pull off what be a shocker for most people. Saturday’s high temperature forecast for Kansas City is 25 degrees. Not ideal for the Texans but better than if the game had been scheduled for Sunday when the high is supposed to be 16.
Still standing
Four Texans who dressed for the debacle five years ago will suit up against the Chiefs Saturday: Laremy Tunsil and Tytus Howard who were in their first season with the team, Fairbairn, and long snapper Jon Weeks. Granted he’s just a long snapper (important role but not physically taxing), but Weeks is in his 15th season with the Texans and has yet to miss a game-244 regular season games (with Saturday his 14th playoff game, also without a miss). Presuming he is back next season, Weeks (who turns 39 next month) can crack the top five list of most consecutive games played in NFL history by answering the bell in the first 12 regular season games.
*The Texans’ three early TDS in the 51-31 loss at KC: 1. Kenny Stills with a 54-yard reception 2. Lonnie Johnson with a 10-yard return of a blocked punt 3. Darren Fells with a four-yard grab
For Texans’ conversation, catch Brandon Strange, Josh Jordan, and me on our Texans On Tap podcasts. Thursdays feature a preview of the upcoming game, and then we go live (then available on demand) after the final gun of the game: Texans on Tap - YouTube
The Astros are always in season for discussion. Our Stone Cold ‘Stros podcasts drop Mondays: Click here to watch!