10 QUESTIONS FOR BOB FORD
Legendary voice of the Astros gives rare inside glimpse
Sep 3, 2020, 5:40 pm
10 QUESTIONS FOR BOB FORD
Minute Maid Park public address announcer Bob Ford - "Leading off for the Astros ... George Springer!" - has projected his booming voice professionally since 1971. Growing up in Galveston, his first professional stadium job was announcing starting lineups for youth baseball leagues at Bernard Davis "Pony Colts" Stadium on the Island at the precocious age of 13.
"I was born and raised in Galveston; I grew up an Astros fan. I remember my dad had a transistor radio and always carried it around listening to Gene Elston, Loel Passe, and Harry Kalas when I was a kid," Ford said.
Ford said, back then, he would play baseball two nights a week and would announce games the other nights. At most, there would be a couple dozen fans in the stands, most of them parents and siblings of the players.
A half-century later, Ford is announcing starting lineups and pinch hitters for an even smaller crowd at Minute Maid Park. Smaller as in nobody because of COVID-19. But each game, he is asking fans to stand for the national anthem and announcing who's coming to bat, just as though the stands were packed with screaming Astros fans.
"It is such a stark difference not having 40,000 people in Minute Maid Park. Without a doubt, the players thrive on that energy. The team is definitely amped a few notches when fans are cheering, especially in critical moments in later innings. Without that electricity in the air, it most definitely is a little less exciting. But we are making do with the hand we were dealt. All in all, it's still baseball," Ford said.
This is Ford's 27th year as the Astros stadium announcer, starting at the Astrodome plus all 21 years that Minute Maid Park has been home to the Astros. In case Ford thought he had seen it all, this year brought something he never imagined - a game postponed because both the Astros and Oakland A's refused to play in protest of racial injustice in America. Ford said he was not told in advance of the teams' plans.
"There is a certain pre-game ritual that goes on with the players. The guys come out of the dugout for warmup and getting loose. That night, I sensed something was different because there weren't many players on the field. Lance McCullers was supposed to be the starting pitcher that night, and he usually warms up in the bullpen before the game. A lot of us were saying, 'Where is Lance?' Nobody saw him warming up," Ford said.
Ford said he knew the game would be postponed when he saw No. 42 jerseys in both batter's boxes and a Black Lives Matter T-shirt covering home plate. Both teams stood in silence for 42 seconds to honor Jackie Robinson, the first African American to play Major League Baseball. Then the teams left the field.
"The atmosphere in the ballpark was eerie. Without announcements and recorded crowd noise pumped in, you could hear a pin drop," Ford said.
SportsMap caught up with Ford during an Astros day off for 10 quick questions.
1. SportsMap: What was your reaction when you learned that your services would be needed to announce the starting lineups to an empty stadium?
Bob Ford: I wasn't surprised. I had been following what other stadiums were doing. I remember seeing that Chuck Morgan, the public address announcer for the Rangers, say that he was going to be at their stadium. Then I told myself that I better be ready for Astros games at Minute Maid Park.
2. SM: Did you have an arena-announcing mentor when you were starting out?
BF: None. The only real public address announcer that I heard was the Astros announcer at the Astrodome, J. Fred Ducket ("Cruuuuuuuz") when I would go to the games as a kid.
3. SM: Were you born with your booming voice or did you have to work to develop it?
BF: I was blessed with this voice. I had it even when I was young. That's how I was able to announce youth league baseball games when I was 13.
4. SM: Do you have nightmares that you'll wake up with laryngitis?
BF: No. My biggest fear is getting a flat tire on the way to Minute Maid Park. I still live in Galveston and I make that drive every day.
5. SM: When a team comes to Houston to play the Astros, do you go down on the field during batting practice and ask players how to announce their names?
BF: I don't do that. It used to be easier when I was in the proper press box behind home plate. The media guys on the other team would be right there. All I had to do was lean over and ask, "How do you pronounce this guy's name?" In the past two or three years, Major League Baseball has caught on to the fact that some of these guy's names are pretty tough. So they came out with pronunciation guides for every team. It helps tremendously. Players expect you to say their name correctly.
6. SM: If you are no longer in the press box, where do the Astros have you set up this year?
BF: They moved us out to right centerfield next to the scoreboard. It doesn't make my job easier.
7. SM: What was your career goal before you became an Astros stadium announcer?
BF: I was in radio for years. I hosted mornings, afternoons, all the time slots for a bunch of stations in Houston. There is a saying, you haven't been in radio until you have been fired from radio. I was fired at 107.5 FM in 1993. A year later, I got the Astros announcing gig, and I was hired to be the voice of Channel 8. The rest is history.
8. SM: What was your first Houston radio job?
BF: When I graduated high school in 1975, I was hired by pop station KXYZ in Houston. It was an ABC owned and operated station back then.
9. SM: What songs stuck in your mind from those days?
BF: I actually started in radio a couple of years earlier, while I was still in school, at KILE-AM in Galveston. There was a song called Seasons in the Sun by Terry Jacks. I was 15 years old on the radio. Every night kids would call in to request the song. It still makes my skin crawl. When I did hard rock radio later on, all the listeners wanted to hear Free Bird by Lynyrd Skynyrd.
10. SM: Is there a fraternity of stadium announcers? Do you guys share tips and help each other?
BF: John Paul Stevenson and I are buddies. He was the stadium announcer for the Houston Rockets for years, and now does it for University of Houston basketball. He does a great job.
Shortly after his playing career ended, Jerry Dipoto took in a game at Wrigley Field with former big league manager Jim Fregosi. After a particularly nasty strikeout by Eric Gagne, Dipoto laughed.
Fregosi promptly slapped Dipoto on the back of his head.
“He said, ‘I’m just going to remind you today. ... Don’t ever forget how hard that it is to play,’” Dipoto recalled. “And that’s what I think is the thing I remember most, and I think the benefit of the guys who have gone through it, is that they recognize that it is a really hard game.”
That lesson stayed with Dipoto as he made his way to his current job with the Seattle Mariners — and membership in an exclusive club. Dipoto is one of five former major leaguers serving as the top baseball executive for a big league franchise at the moment.
Dipoto, 56, has been the president of baseball operations for Seattle since Sept. 1, 2021. Like Dipoto, Chris Young, 45, was promoted from general manager to president of baseball operations for the Texas Rangers on Sept. 13. Craig Breslow was hired as the chief baseball officer for the Boston Red Sox on Oct. 25, 2023, and Chris Getz was promoted to GM of the Chicago White Sox on Aug. 31, 2023.
Buster Posey, 37, joined the list when the former All-Star catcher was hired as president of baseball operations for the San Francisco Giants in September.
“There are a ton of incredibly successful executives who didn’t play baseball,” said Breslow, 44. “I don’t think it’s a prerequisite, but I do think it provides a level of credibility and empathy given I’ve kind of been on every side of a transaction, or every side of a conversation I’ve had to have with a player or coach. And credibility in terms of really being able to understand what players are thinking about, what they’re going through.”
Under Breslow's leadership, Boston used a complicated contract structure to add Alex Bregman in free agency. Bregman also was being pursued by the Cubs and Tigers before he agreed to a $120 million, three-year deal with the Red Sox.
San Francisco had been struggling to land a major free agent before shortstop Willy Adames agreed to a $182 million, seven-year contract with the Giants in December. Adames said Posey played a major role in his decision.
“My meeting with the team, it was me and him, basically. No agent. Nobody,” Adames said. “So we had a really, really good conversation, and I bought into his plan for this organization, for what he wants to build here in the near future.”
Breslow has a degree from Yale and Young graduated from Princeton, so the five players in charge of major league teams doesn't exactly represent some sort of counterrevolution when it comes to Ivy League grads in baseball.
But today's major-leaguers are increasingly savvy when it comes to the business side of the game, and they have firsthand experience with the data used by front offices as part of their decision-making process.
“Where we were a decade ago to where we are now, there's just so much opportunity to make better decisions nowadays based on the information that we have,” said Getz, 41. “But being well-versed in it now, you know having a former playing background is only going to position you, your résumé is just stronger.”
While that big league career is an asset in a variety of ways, it also creates a unique set of blind spots. Building out a front office that complements one another is key, Dipoto said.
“I learned to adapt along the way to things I didn’t know and to trust people who are smarter than I am to fill in those gaps,” he said, “and to recognize when I’m allowing my want to be a good teammate and my want to love the good teammate, sometimes, you have be able to discern when that doesn’t equal best player fit for this situation.”
There are several more people in position to join the club one day. Brandon Gomes helped the Los Angeles Dodgers win the World Series last year, serving as the team's GM under Andrew Friedman. Ryan Garko was promoted to assistant GM with the Detroit Tigers in May. Cole Figueroa is an assistant GM for the Rangers.
Kevin Reese and Tim Naehring work for longtime New York Yankees general manager Brian Cashman, and Josh Barfield is part of Getz's front office with the White Sox.
When it comes to his discussions with players interested in working in baseball operations, Breslow said the conversations provide an indication of the potential for success.
“It becomes pretty clear, generally who has the curiosity, who asks a lot of questions,” he said. "Who wants to learn why we make decisions not just what decisions are being made. Those are the people (that could make the transition).”