AUTOMOTIVEMAP ARRIVES

Announcing AutomotiveMap: The destination for auto enthusiasts has arrived

AutomotiveMap is the newest outlet from Gow Media. Courtesy graphic

This article originally appeared on CultureMap.


The automotive industry is now on the map. Gow Media, the large multi-platform media company with leading online destinations CultureMap, SportsMap, and InnovationMap, as well as sports radio properties ESPN 97.5 FM in Houston and SB Nation Radio, has announced the launch of its newest outlet, AutomotiveMap.

The new site will cover industry news from coast to coast, provide auto reviews, showcase innovation, and serve as a thoughtful guide to consumers.

"We are excited to add AutomotiveMap to our portfolio of media platforms," says David Gow, CEO of Gow Media. "We now have four content categories — culture, sports, innovation, and automotive — all under the 'map' brand identity. And we love that each of these categories taps into the passions of our audiences."

Eileen Falkenberg-Hull will serve as inaugural editor of AutomotiveMap. She brings 10 years of digital publishing experience to her new position and has covered the automotive segment exclusively for five years, with regular bylines in Trucks.com, U.S. News & World Report, and American City Business Journals. She is a co-host of Let's Talk Wheels on SB Nation Radio.

In her new role, Falkenberg-Hull will report to Arden Ward, vice president of editorial for Gow Media statewide. "Eileen is an outstanding addition to our team," says Ward. "Her enthusiasm for the auto industry is unmatched, and, as editor, she blends her extensive knowledge with an approachable voice that connects to our readers."

"I am thrilled to become part of Gow Media," says Falkenberg-Hull. "I have been impressed with the creative energy, professionalism, and commitment to storytelling that the team has. AutomotiveMap will be both informative and highly engaging; it will educate consumers and delight enthusiasts."

AutomotiveMap is the latest addition to Gow Media's ever-growing portfolio. Since acquiring CultureMap in February of 2017, Gow has launched SportsMap; InnovationMap; and GiftingMap, an ecommerce site.

"Our other site launches are going very well — we are experiencing tremendous audience and revenue growth — enabling us to step out again with AutomotiveMap," says David Gow.

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Lance McCullers will make his return on Saturday at Minute Maid Park. Photo by Getty Images.

This weekend marks a major moment for the red-hot Houston Astros, as a pivotal pitcher and fan favorite returns to the mound to lead his team that’s atop the American League.

After missing the Astros World Series run last year with a serious and nagging forearm injury — one that has also kept him from playing this season — Lance McCullers, Jr., the fiery team leader known for his devastating curveball and finely tuned slider, is making his triumphant return on Saturday, August 13 against the Oakland A’s.

The hometown hero who regularly (and usually secretly, except when we nag him — even during Thanksgiving) gives back to the community, last chatted with CultureMap ahead of last year’s World Series run. (We also talked his clever seltzer concept he concocted with teammate Alex Bregman and Bregman manager/co-partner Tyler Straub.) McCullers returns during Hall of Fame Weekend, which celebrates Astros greats.

Aside from cheering on one of the most valuable and beloved players on the team, fans can expect three days of memorable fun. Here’s a breakdown of the weekend, courtesy of the Astros. Tickets, as always, are available online.

Friday, August 12: Astros vs. Oakland A’s: 7:10 pm
The Astros open a three-game series with the A’s and officially kick off Astros Hall of Fame Weekend. In a continued celebration of the 60th anniversary of professional baseball in Houston, the evening celebrates the 2000s-era Astros for Flashback Friday.The first 10,000 fans will receive a Billy Wagner 2000s brick red throwback jersey. Former Astros outfielder Willy Taveras will throw out a ceremonial first pitch; the beloved Friday Night Fireworks will feature music from the 2000s.

Pregame Happy Hour presented by Budweiser will take place from 5 pm-7 pm at the Michelob Ultra Bar, with $5 Ultra Drafts, a live D.J., and stadium and skyline views.

Saturday, August 13: Astros vs. Oakland A’s: 6:10 pm
McCullers takes the mound and Astros Hall of Fame Class of 2022 — outfielder Terry Puhl and former front office executive Tal Smith — will be officially inducted in a pregame ceremony that will begin at 5:30 pm. The first 10,000 fans will also receive a Terry Puhl bobblehead.

Continue on CultureMap to see what the Astros have in store for Sunday.

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