Eileen Falkenberg-Hull will serve as inaugural editor of AutomotiveMap. She brings 10 years of digital publishing experience to her new position and has covered the automotive segment exclusively for five years, with regular bylines in Trucks.com, U.S. News & World Report, and American City Business Journals. She is a co-host of Let's Talk Wheels on SB Nation Radio.

In her new role, Falkenberg-Hull will report to Arden Ward, vice president of editorial for Gow Media statewide. "Eileen is an outstanding addition to our team," says Ward. "Her enthusiasm for the auto industry is unmatched, and, as editor, she blends her extensive knowledge with an approachable voice that connects to our readers."

"I am thrilled to become part of Gow Media," says Falkenberg-Hull. "I have been impressed with the creative energy, professionalism, and commitment to storytelling that the team has. AutomotiveMap will be both informative and highly engaging; it will educate consumers and delight enthusiasts."

AutomotiveMap is the latest addition to Gow Media's ever-growing portfolio. Since acquiring CultureMap in February of 2017, Gow has launched SportsMap; InnovationMap; and GiftingMap, an ecommerce site.

"Our other site launches are going very well — we are experiencing tremendous audience and revenue growth — enabling us to step out again with AutomotiveMap," says David Gow.