AUTOMOTIVEMAP ARRIVES

Announcing AutomotiveMap: The destination for auto enthusiasts has arrived

Announcing AutomotiveMap: The destination for auto enthusiasts has arrived
AutomotiveMap is the newest outlet from Gow Media. Courtesy graphic

This article originally appeared on CultureMap.


The automotive industry is now on the map. Gow Media, the large multi-platform media company with leading online destinations CultureMap, SportsMap, and InnovationMap, as well as sports radio properties ESPN 97.5 FM in Houston and SB Nation Radio, has announced the launch of its newest outlet, AutomotiveMap.

The new site will cover industry news from coast to coast, provide auto reviews, showcase innovation, and serve as a thoughtful guide to consumers.

"We are excited to add AutomotiveMap to our portfolio of media platforms," says David Gow, CEO of Gow Media. "We now have four content categories — culture, sports, innovation, and automotive — all under the 'map' brand identity. And we love that each of these categories taps into the passions of our audiences."

Eileen Falkenberg-Hull will serve as inaugural editor of AutomotiveMap. She brings 10 years of digital publishing experience to her new position and has covered the automotive segment exclusively for five years, with regular bylines in Trucks.com, U.S. News & World Report, and American City Business Journals. She is a co-host of Let's Talk Wheels on SB Nation Radio.

In her new role, Falkenberg-Hull will report to Arden Ward, vice president of editorial for Gow Media statewide. "Eileen is an outstanding addition to our team," says Ward. "Her enthusiasm for the auto industry is unmatched, and, as editor, she blends her extensive knowledge with an approachable voice that connects to our readers."

"I am thrilled to become part of Gow Media," says Falkenberg-Hull. "I have been impressed with the creative energy, professionalism, and commitment to storytelling that the team has. AutomotiveMap will be both informative and highly engaging; it will educate consumers and delight enthusiasts."

AutomotiveMap is the latest addition to Gow Media's ever-growing portfolio. Since acquiring CultureMap in February of 2017, Gow has launched SportsMap; InnovationMap; and GiftingMap, an ecommerce site.

"Our other site launches are going very well — we are experiencing tremendous audience and revenue growth — enabling us to step out again with AutomotiveMap," says David Gow.

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With both Luis Garcia and Lance McCullers making their way back from surgeries that sideline that Astros pitchers last season, and given the team's thin depth in their starting rotation, Houston fans and media have waited on bated breath for scraps of information to leak out of the notoriously secretive organization regarding their progress.

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Another Astros starter making his way back from injury is HOF-bound Justin Verlander. Verlander has been on the IL since June 16th with neck discomfort and, while there was initial hope that JV would only miss a start, his status has become increasingly murky as he is still apparently not close to returning.

Shifting from the health questions of the starters to the performance questions of the bullpen, some Houston fans have voiced concern via social media that Astros big-ticket 9th inning pitcher Josh Hader is not looking like a "shut-down" closer. Hader gave up more home runs in the first week of July (3) as he did the entire month of June (2).

In this week's episode of Stone Cold Stros, Charlie Pallilo and Brandon Strange discuss how the fluid dynamics of Astros pitching is impacting the competitive landscape of the division race. To watch the conversation, just click the video YouTube embedded in this article. To listen to the entire episode on podcast, search "Stone Cold Stros" in your favorite podcast app or click one of the following links.

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