IT'S GETTIN' HOT IN HERE

Alex and Reagan Bregman shine at star-studded launch party for bomb new food line

Alex and Reagan Bregman shine at star-studded launch party for bomb new food line
We're not saying this is the greatest photo of Alex Bregman ever…but we're not saying it's not. Photo by Bread & Water Productions.

Only Alex Bregman, his tireless crew (we’re looking at you, Tyler Straub), and his endless business and charity interests could make Major League Baseball’s quiet offseason seem so 24/7.

The latest: Wild Sol, the spicy and saucy new Southwest food brand that Alex and his wife Reagan have created — and just toasted with a totally fire launch party at EaDo hotspot Chapman & Kirby.

Alex and Reagan welcomed a star-studded, invite-only list of party people to celebrate the Wild Sol official launch and sample some savory — and spirited, literally — salsas (more on the “spirited” part in a moment). The party also saluted the Wild Sol team who have been working for more than a year on the launch: Laurice Howard, Reagan’s mother (and an Instagram treasure); the aforementioned Tyler Straub (whom we here at CultureMap have dubbed “Tyler the Creator”); Michael Posey, and Adrienne Price.

While hot Houston DJ Mr Rogers spun his party-perfect beats, the VIP crowd sampled Wild Sol’s line of Hot, Mild, Salsa Verde, and Mango Habanero salsas. Flecha Azul Tequilaprovided the perfect way to cool off from the spicy Mango Habanero and Hot salsas. Considered the fastest growing additive-free, ultra-premium tequila in the world, Flecha Azul was founded by A-list friend of the Bregmans — Mark Wahlberg — along with his partners Aron Marquez, and Abraham Ancer.

A Sol-powered party

Astros star shortstop Jeremy Peña (aka La Torrenta) hit the party. Photo by Bread & Water Productions.

As for the crowd, it was a family affair and a who’s-who list of sports celebs. Guests included Alex’s mother, Jackie De Oliveira Bregman; and Reagan’s parents, Laurice and Grant Howard, with her brother Kyle Howard. Other guests included Flecha Azul Tequila founder Aron Marquez; Houston Astros star shortstop Jeremy Peña; Astros business development director Kyle McLaughlin; Astros’ reporter Julia Morales Clark and husband Matt Clark; Adrienne and Jared Crane; rap legends Slim Thug and Paul Wall (who attended with his wife, Crystal); Warren Moon; former NFL star Adrian Peterson and his wife, Ashley; Madison Straub; Jim “Mattress Mack” McIngvale; former Houston Texans star Chester Pitts; Madelyn Payne; Haleigh Broucher; and Southern songstress Lenora and her fiancé Jarren Small.

The normally Navy SEAL-composed Alex Bregman tore it up on the dance floor and posed for an epic photo with his beloved Mom and with Paul Wall and Straub — making us wish they three would start a hip-hop act.

“I am so grateful for all of our friends and family who showed up to support,” said Alex Bregman of the party. “We’ve got great momentum and we’re looking forward to taking this to the next level.”

A little about the new Wild Sol salsas: each brings the heat and is made with an actual splash of Flecha Azul tequilas. Here’s the Wild Sol starting lineup:

Ladies and gentlemen, your Wild Sol starting lineup. Photo by Bread & Water Productions.

Hot Salsa: robust and spiced with dried chilies that really bring the heat; made with a splash of Flecha Azul Blanco Tequila

Mild Salsa: rich with limes, tomatoes, and dried chilies for a touch of heat; made with a splash of Flecha Azul Blanco Tequila

Salsa Verde: herby and smokey with tomatillos and vibrant serrano peppers; made with a splash of Los Coyotes Mezcal

Mango Habanero Salsa: sweet up front with fresh mangos and a punch of fiery habañeros; made with a splash of Flecha Azul Reposado Tequila

“We are excited to collaborate with our friends at Wild Sol,” said Flecha Azul Tequila founder Marquez. “Over the last year, I received samples of recipes, and their desire to produce a salsa that is unique and spirited shines through. You can’t have the best spirited salsa if you are not using the best tequila.”

No, you can’t, Aron. Those on the hunt for Wild Sol’s salsas can find it online at WildSol.co. — expect even more products this year. Houston shoppers can also look forward to Wild Sol on H-E-B and Kroger shelves in the coming months, the company promises. Score the Flecha Azul tequila line at local Spec’s, Total Wine & More, or online.

Breggy talks his bomb offseason

Bregman poses with his manager Tyler Straub just before he headed back to Phoenix after attending Astros Fan Fest. Photo by Steven Devadanam.

As we mentioned, few — if any — MLB stars have put in the work like Alex Bregman this offseason — on and off the field. Just how committed is the All-Star third baseman? In January, he flew in from Phoenix, where he’s been training, just to attend the Astros Fan Fest — only to hop a flight immediately after the event.

Seriously, does he sleep?

“Oh yeah,” Bregman told us at the event. “Sleep is the key. The sleep’s where you recover — you gotta sleep. I feel like that’s the best form of recovery for any athlete. So, we try to sleep eight to 10 hours a night.” When we jokingly asked if the headline is that Baby Knox (his son) is letting him sleep eight to 10 hours a night, Bregman chuckled.

“Oh, Knox sleeps — Knox might sleep 12 hours himself. He’s growing so much and I think it’s because he sleeps so well.”

Bregman, who (somehow) turns 30 on March 30, is well aware of all the speculation as to whether he’ll extend with the Astros, like his teammate José Altuve. He revealed good news for his fans who are waiting for an epic season.

Big things ahead

“I feel better than I’ve ever felt,” he told us. “I feel younger than I’ve ever felt. I feel more athletic than I’ve ever felt. I’m really looking forward to having a really good year.”

He’s also working on every part of his game as he readies for another World Series run, and is ready to play ball —as he works on every part of his game. “I think it’s every single aspect of the game, trying to get a little bit better,” he said. “This offseason’s been really hitting-focused and it’s been fantastic. I cannot even tell you how excited I am to get down to Florida and get going.”

We also caught up with Bregman at the annual Cactus Jack Celebrity Softball Tournament put on by Travis Scott this past week, where he hit the field with a host of all stars and celebrities. Having just headed up his Bregman Cares Classic tournament at Sugar Land’s Constellation Field, a ball game for a special cause meant that much more to him.

“It means so much,” he told us before the game. “Being able to help any community is such an honor.”

We also asked Bregman about his Super Bowl experience, where he partied with Houston Texans superstar quarterback C.J. Stroud and newly minted NFL Hall of Famer Andre Johnson, the first Texan to be inducted into the halls of Canton, Ohio.

“It was an honor to be able to hang with him and Andre,” Bregman added, “and celebrate their amazing seasons.”

And we’re ready to celebrate an amazing Bregman season, too.

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The 2025 season hasn't gone according to script for the Houston Astros. Injuries, slumps, and a retooled roster have left fans asking whether this version of the Astros is underwhelming—or if, given all the turmoil, they might actually be overachieving.

When Houston dealt Kyle Tucker, a franchise cornerstone, the move raised eyebrows. Tucker was a consistent producer and an anchor in right field. In return, the Astros received infielder Isaac Paredes, pitcher Hayden Wesneski, and third baseman now outfielder Cam Smith—players who didn’t bring the same star power but offered versatility and upside.

Paredes has delivered as advertised. He’s brought steady production at the plate and the ability to play a solid third base. While he may not be with the team beyond 2027 if the front office sticks to its recent pattern of letting players walk in free agency, his presence right now is stabilizing an otherwise inconsistent lineup.

Then there’s Cam Smith, who might be the real key to this deal. After a slow start and questions about whether he or Zach Dezenzo was the better option in right field, Smith has surged. Over the past 30 days, he’s hit north of .300 and shown signs of becoming a long-term fixture. The biggest question now is positional: Is he Houston’s future in right field, or could he eventually slide over to third base if/when Paredes departs? That decision will ripple through future roster planning and could define how this trade is remembered.

In the meantime, however, he’s shown flashes of being a quality everyday player. But it’s not uncommon for young hitters to take a step back after an initial surge. The Astros need him to keep proving it, but the potential is unmistakable.

Underwhelming or overachieving?

Elsewhere on the roster, the results are mixed. Players like Jake Meyers and Victor Caratini, who came into the season with modest expectations, have performed admirably. Meanwhile, stars like José Altuve, Christian Walker, and Yainer Díaz have underperformed, leaving the offensive output uneven. Add in the extended absence of Yordan Álvarez and the loss of three-fifths of the starting rotation, and it's fair to say Houston has had more than its share of adversity.

King of the hill

One area where the Astros have arguably found a diamond in the rough is Bryan King. With a 1.52 ERA in 2025, King has passed the eye test as a potential long-term solution in high-leverage relief situations. He’s been more than capable, building on a solid 2.39 ERA in 2024. His performance has solidified his place in the bullpen, and he’s taken on ownership of his role. However, it’s important for the Astros to temper expectations, especially after the lessons learned from the Rafael Montero signing. King looks like the real deal, but he still has a ways to go before being considered a true elite option out of the 'pen.

What should we make of the Alex Bregman quad injury?

Bregman’s injury doesn’t really change the conversation around whether the Astros should have extended him. If anything, it highlights the complexity of roster decisions. Houston could’ve kept Bregman, shifted Paredes to first base, and potentially avoided spending big on Christian Walker. But injuries are part of the game—Yordan Álvarez has missed nearly half the season, and no one’s suggesting the Astros should regret signing him. Kyle Tucker missed significant time last year, too, and he’s about to land a massive contract. Players get hurt. That’s baseball.

Moving forward

While the Astros have struggled with injuries and inconsistent performances, they have managed to remain competitive—perhaps even overachieving given the circumstances. The team's depth, the surprising performances from certain players, and the emergence of promising new talent have allowed them to hold their ground, currently possessing a Wild Card spot in the AL if the season were to end today.

There's so much more to discuss! Don't miss the video below as we examine the topics above and much, much more!

The MLB season is finally upon us! Join Brandon Strange, Josh Jordan, and Charlie Pallilo for the Stone Cold ‘Stros podcast which drops each Monday afternoon, with an additional episode now on Thursday!

*ChatGPT assisted.

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