This article originally appeared on InnovationMap and was written by Natalie Harms.

It's a homecoming of sorts for Mike T. Brown, a professional athlete turned entrepreneur, who is moving his Silicon Valley-founded startup to his hometown of Houston. Win-Win is a tech-enabled platform where fans can donate to their favorite athletes' causes through a gamified donation platform.

The company launched in 2016 and since raised $1.2 million in funding. Win-Win is ready to scale, according to a press release, and launch full-scale during the 2019 NFL season. Currently, the company is accepting investors on a crowdfunding site.

Brown will move his team into The Cannon this summer and enter The Cannon's Venture Studio.

"I couldn't be more excited about returning to Houston to become a part of the city's tech revolution," says Brown in the release. "After visiting The Cannon, I immediately felt the energy and have witnessed their commitment to pushing Houston's tech startup movement. I can't wait to get fully plugged into the city's ecosystem, to start hiring local talent and raising money from local investors."

Brown spent four years in the NFL, and was at one point a linebacker for the Indianapolis Colts. He hung up his helmet in 2013, taught himself to code, and moved to Silicon Valley. He worked as a mid-market growth lead for a $32 million venture-backed startup called Kiip. Growing up in Houston, Brown attended Alief Taylor High School before playing football at Duke University, getting a degree in public policy.

Continue reading on InnovationMap to learn about sports startups thriving in Houston.