VYPE "Campus" Model Providing Schools and Districts a Custom Content Partnership
Nov 24, 2019, 2:05 pm
VYPE "Campus" has expanded to four UIL public school districts.
Originally appeared on VYPE
HOUSTON: VYPE Media introduced its "Campus" model a year ago when Aldine ISD superintendent Dr. LaTonya Goffney and athletic director Dre Thompson partnered with the 10-year-old media outlet to create custom content for their district.
A year later, VYPE "Campus" has expanded to four UIL public school districts and five Houston-area private schools, providing an array of content options.
"In over a decade of publishing the most comprehensive high school magazine in the state of Texas and running our social media platform that reaches over 100,000 followers daily, we kept hearing the same thing… 'How can VYPE cover our kids more?'" Chief Content Officer and co-founder Matt Malatesta said. "VYPE 'Campus' does just that. From custom magazines to daily digital content to live-broadcasting to managing social media, we can be the voice of a school or district. We can tell the amazing stories of students, coaches or administrators inside the schools, like no one else. We are content providers."
Athletic director Dr. Bernard Mulvaney of Goose Creek Consolidated ISD also bought into the program to provide much-needed coverage of his schools Baytown Lee, Baytown Sterling and Goose Creek Memorial.
The content partnership then caught on in the private school sector, where athletic director John Hoye of the John Cooper School; The Woodlands Christian Academy's Director of Communications Blair Moon; Fort Bend Christian Academy athletic director Kelly Carroll; St. Pius X athletic director Jeff Feller and Second Baptist School athletic director Mike Walker found value in the unique program.
"It's an opportunity to highlight all of our sports throughout the year in a consistent way for our students, families and fans," Hoye said. "The reach that VYPE provides extends beyond our immediate community and allows for recognition and notoriety to a broader base."
The program then reached north into McKinney ISD, where athletic director Shawn Pratt was looking for more content on his district that includes McKinney High, McKinney Boyd and McKinney North.
Learn more about Vype's Campus Model here
Cam Smith hit an RBI single in the eighth inning to give the Houston Astros a 2-1 win over the Philadelphia Phillies on Thursday.
CAM SMITH COMES THROUGH! #BuiltForThis pic.twitter.com/Y6dtPpXF9J
— Houston Astros (@astros) June 26, 2025
The rookie's second hit of the game came off Orion Kerkering (5-3) and gave the Astros their fourth straight win.
Brandon Marsh tied the game on a sacrifice fly in the top of the inning to end the Phillies' 26-inning scoreless streak.
The Astros took a 1-0 lead on Yainer Diaz’s RBI single in the second inning. They only managed three more hits off Phillies starter Christopher Sanchez, who struck out 11 with zero walks over six innings. Sanchez has not issued a walk in three straight starts.
Hunter Brown lowered his league best ERA to 1.74 by scattering three singles over seven shutout innings, with nine strikeouts. He did not allow a runner to reach second base.
FULL THROTTLE.
Hunter Brown now leads the MLB in lowest ERA (1.74). #BuiltForFuel pic.twitter.com/nkwT2MpgJQ
— Houston Astros (@astros) June 26, 2025
Bryan Abreu (3-3) struck out Trea Turner to end the eighth, and then struck out Kyle Schwarber, Alec Bohm, and Nick Castellanos in the ninth.
Abreu joined Julia Morales after the game and talked about his impressive performance!
🧹🧹🧹
After the @Astros completed their sweep of the Phillies, @JuliaMorales visited with Bryan Abreu!#BuiltForThis pic.twitter.com/UeOOSNDKwW
— Space City Home Network (@SpaceCityHN) June 26, 2025
Rafael Marchán had two of the Phillies' four hits. Bryson Stott reached base twice and scored the Phillies' lone run.
Smith’s RBI.
Brown’s 1.74 ERA is the fourth best in Astros history through 16 starts and the best since Justin Verlander posted a 1.60 ERA through 16 starts in 2018.
The Astros open a three-game series against the Cubs on Friday with LHP Brandon Walter (0-1 3.80 ERA) on the mound.
The Phillies open a three-game series at the Braves on Friday with RHP Mick Abel (2-1 3.47 ERA) against Atlanta RHP Bryce Elder (2-4 4.77).