FROM CLUTCH TO COOG
From Clutch to Coog: Former Rockets mascot boosts University of Houston's football program
Oct 2, 2018, 5:00 am
This article originally appeared on CultureMap.
Robert Boudwin, the man behind (and inside) Clutch the Bear for 21 years at Houston Rockets games, has a new role. He is now the assistant athletic director for marketing and events presentation at the University of Houston.
I'll translate that job title for you — Boudwin is in charge of putting butts in seats at UH football games.
He's got his work cut out for him.
Geographically, colleges located in NFL cities, like Houston, don't draw huge crowds to their football games. The NFL is simply the bigger draw and dominates sports media. The Houston Texans sell every seat to every game at 72,220-capacity NRG Stadium, and has a waiting list for season's tickets a mile long.
Even when the University of Miami was racking up national titles in the '80s, the Hurricanes failed to sell out most of its games in the Orange Bowl. Georgia Tech (Atlanta), Arizona State (near Phoenix), Boston College (Boston), and SMU (Dallas) don't pack their football stadiums.
Historically, colleges located near recreational water in warm climates don't fill their football stadiums, either. There's just too many other things to do on sunny Saturdays. And sadly, colleges that belong to secondary, non-Power 5 conferences, like UH in the American Athletic Conference, aren't making scalpers rich on StubHub.
Last year, UH averaged 32,000 fans last year in the 40,000-capacity TDECU Stadium. So far this year, attendance has been about the same — 32,000 against Arizona on September 8 and 30,000 against Texas Southern on September 22. Rice struggles even more, averaging fewer than 20,000 fans in a stadium that holds 47,000.
From Clutch to Coog
Boudwin, a first-ballot inductee into Mascot Hall of Fame in 2006, says UH has a few things going for it, plus he's got a few tricks up his sleeve.
"Engaging fans and providing the best game experience for them is a new priority at UH. This position was created specifically for me. They're giving me all the tools I need to make UH games a fun and memorable time," Boudwin says.
Some are nuts-and-bolts ideas, like free face-painting and hair-spraying stations at the stadium — and the biggest spirit flag in U.S. sports. One burly cheerleader will wave a 22-foot flag reading "Eat 'em up Coogs" as the team takes the field. The previous biggest flag? The 21-foot banner that Clutch unfurled at Rockets games when Boudwin ran the show at Toyota Center. There will be a DJ with two turntables at top of the student section.
A new tradition: Before each game, a Houston celebrity will lead the crowd in the H-Town Declaration: "This is our house, this is our city, you are now in the cage!"
Boudwin doesn't accept the notion that college football can't thrive in an NFL town. For several factors, like Houston's climate and thriving economy, and UH having a large commuter student base, UH students tend to stick around here after they graduate.
"I don't believe that UH football is secondary in a lot of people's minds," he says. "UH has 270,000 alumnae within the Houston area. They have an affinity for the place where they went to school. They do have tons of passion for this school. My job is to show them a good time at games."
Of course there are some things that even a two-time NBA "Mascot of the Year" can't control: "I would consider it a personal favor if it didn't rain Thursday night," when Tulsa visits the Coogs at TDECU Stadium on October 4.
Ken's cuts
CBS is bringing back Murphy Brown, the '90s sitcom starring Candice Bergen. One week in, the ratings are a dud, nothing near what Roseanne pulled last year. Murphy Brown, wasn't funny then ...
The thing is, bringing back shows is tricky. I've got a bad feeling about Magnum P.I., which I once liked. Seinfeld may be my favorite show ever, but I would be horrified at the thought of Jerry, George, Elaine and Kramer doing it again.
Tasty trivia
I ate at a famous restaurant recently. Sign on the wall said "World's Leading Server of T-Bone Steaks." Can you name the restaurant?
(Answer: Waffle House. I ordered pancakes.)
Continue reading on CultureMap.
Major League Baseball’s regular season is 162 games long. You can think of 18 games as the first inning of the season, 18 times nine equaling 162. While the Astros 8-10 record is not good, it’s far from disastrous. Think of it as them being behind 1-0 after the first inning. It is pretty remarkable that they have yet to win consecutive games. Even during last year’s 7-19 stink bomb of a start the Astros twice managed to win two in a row.
The Astros’ offensive woes are plentiful. Oddly enough as impotent as they’ve been, the Astros have yet to be shutout. But in half their games they have scored exactly one or two runs. Basically, most of them stink thus far. Exemptions go to Jose Altuve and Isaac Paredes, but it’s not like either of them has been outstanding. It’s still early enough that one big series can dramatically alter the numbers, but the Astros badly need Yordan Alvarez to pick up his production. Yordan enters the weekend batting just .224 with a .695 OPS and just four extra base hits. Yainer rhymes with minor. As in minor leagues, where Diaz belongs at his current level of performance. That is not saying Diaz should be sent down, just that any random AAA catcher called up couldn’t have done much worse to this point. Diaz isn’t hitting Altuve’s weight, a woeful .130 with seven hits in 57 at bats. Diaz simply remains too undisciplined at the plate swinging at too many balls. He’s drawn three walks. And now to Christian Walker, who thus far has delivered return on investment for his three year 60 million dollar contract about as strong as the stock market’s performance in Tariff Time. Walker’s .154 batting average and .482 OPS are very Astro Jose Abreu-like. Walker’s23 strikeouts in 65 at bats jump off the page. In the batter’s box he has often looked befuddled. Walker is definitely pressing and frustrated, wanting to perform better for his new team. Jeremy Pena goes into the weekend batting .215 and has one hit in 13 at bats with runners in scoring position. Brendan Rodgers, Jake Meyers, and Chas McCormick all have weak stat lines, with little reason to expect quality offensive output from any of them. Cam Smith is at .200 with a yucky .591 OPS but he’s obviously a young stud work in progress thrown into the deep end of the pool.
All batting orders are top-heavy, the Astros’ on paper more so than many. As I set forth on one of our Stone Cold ‘Stros podcasts this week, the first inning should be a team’s best offensive inning. It’s the only frame in which a team gets to dictate who comes up from the start with the batters lined up just as the manager slots them. Add to that, the first inning is a good time to get to a starting pitcher before he settles in. The Astros have scored a pitiful three first inning runs in 18 games, and in two of the games they pushed one across in the first, it turned out to be the only Astro run of the game. Improvement needs to come internally from the big league roster. It’s not as if the Astros have a meaningful prospect at AAA Sugar Land who looks ready to help. Entering play Thursday the Space Cowboys’ team average was .186. Second base hopeful Brice Matthews is nowhere close, batting .180 and striking out left and right. Outfielder Jacob Melton opened three for 17 following the back injury-delayed start to his season.
As exasperating and boring as the offense has been for so many, grading needs to occur on a curve. So, while the Astros’ team batting average is a joke at .216, know that at close of business Wednesday the entire American League was batting just .232. The American League West-leading Texas Rangers scored eight fewer runs over their first 18 games than did the Astros, though that is skewed by the Astros’ one 14-run outburst against the Angels.
Familiar faces return
This weekend the Astros play host to the San Diego Padres at Daikin Park. The Friars are off to a fabulous start at 15-4. The Padres being here creates a mini reunion as both Martin Maldonado and Yuli Gurriel are on their roster. In a telling fact, Maldonado would have the third-highest batting average on the Astros if on the team with his current numbers. Maldonado is hitting .250 with seven hits in 28 at bats. The last season he finished above .200 was 2020. The only season in his career Maldonado topped .234 was his rookie season with a .266 mark in 2012.
Gurriel was last good in 2021 when he won the American League batting title at .319. He fell off a cliff from there, though perked up to have a fine postseason in the Astros’ 2022 run to World Series title number two. “La Pina” is batting .115 with just three hits in 26 at bats. Gurriel may be released soon, and approaching his 41st birthday June 9, that would probably be the end of the line. Short-timer Astro Jason Heyward is also on the Padres, and batting .190.
For Astro-centric conversation, join Brandon Strange, Josh Jordan, and me for the Stone Cold ‘Stros podcast which drops each Monday afternoon, with an additional episode now on Thursday. Click here to catch!
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