FISHING FOR HELP

Houston startup plans to streamline digital booking for aquatic adventures

Houston startup plans to streamline digital booking for aquatic adventures
Photo by Lum3n.com /Pexels

This article originally appeared on InnovationMap.

Fishing is always an exercise in patience, but by the time Jonathan Newar had planned his former work team's trip to New Braunfels, he had already lost all of his. The precious hours he would spend on the water were backed by so much more time reeling in dead ends on potential fishing guides online.

That's because, back then, there were no sites for Houstonians and Texans that compiled information about trips and properly vetted guides, who have to be insured and licensed — until Newar launched Captain in June.

Captain is a business for booking guided fishing trips. It's a little like Yelp for water sports — allowing people to read and write reviews about their experiences with the trips — but they can also book directly on the site, which keeps customers from the hassle of making reservations and lets the guides spend more time on the water and less in the office.

"The guides really love what we're doing," Newar says. "They're jumping on board."

Captain has more than 70 guides, offering over 160 trips, and caters to a market of the outdoor-oriented: fishermen, boaters, campers, the kind of person who spends their weekdays swiveling in a desk chair and weekends spooling line around a fishing rod. That might be a niche market, but it's not a tiny one; In 2016 alone, the U.S. Fish & Wildlife Service reported that Americans spent $46.1 billion on fishing-related expenses.

Continue on InnovationMap to learn about Captain's plan for expansion.

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Cam Smith continues to swing a hot bat! Photo by Tim Warner/Getty Images.

The Houston Astros wrapped up yet another series win this week, this time taking two of three from the struggling Colorado Rockies at Coors Field. Despite missing several key players and a bullpen that wasn’t fully available, the Astros continued their recent run of success, pushing their record to 52-35.

Manager Joe Espada appeared to be playing the long game in the rubber match on Thursday. After Houston rallied to tie the game in the seventh inning, Espada stuck with reliever Jordan Weems instead of turning to his high-leverage arms. That decision, while frustrating to some fans hoping for the sweep, underscored the team’s cautious approach to workload management as they navigate a long season.

One bright spot continues to be rookie Cam Smith, who delivered again in the clutch with a two-run triple in the seventh inning on Thursday. Smith has been Houston’s most dependable bat with runners on base and is quickly settling into the cleanup role—a rarity for a first-year player but one he’s earned with his poise and production.

 

Off the field, the biggest storyline continues to be Yordan Alvarez’s injury. After reports surfaced that the slugger had experienced a setback in his return from a fractured hand, the team clarified that the issue is inflammation, not the fracture itself. Astros general manager Dana Brown said Alvarez received injections to address the irritation and is expected to rest for now. Encouragingly, the Astros say the fracture is no longer a concern, and while there’s still no definitive timeline for his return, the overall tone from the club was optimistic.

The transparency around Alvarez’s situation is part of a larger shift. After being criticized in recent seasons for vague injury updates, the Astros have begun issuing daily availability reports. It’s a move that signals the front office is trying to regain some trust with the media and fans after a stretch of frustrating ambiguity around player health.

Now, the Astros head to Los Angeles for a marquee matchup with the defending champion Dodgers. Friday’s opener will feature Lance McCullers Jr. making just his second start since returning from the injured list. McCullers gave up eight runs in his return against the Cubs and will be under the spotlight as he looks to settle back into form. Control will be the key, as walks have long been McCullers’ Achilles’ heel.

Saturday sets the stage for one of the most anticipated pitching matchups of the season: Framber Valdez versus Shohei Ohtani. With both teams fighting for positioning in their respective divisions, this weekend in LA should serve as a measuring stick—and perhaps a postseason preview.

There's so much more to get to! Don't miss the video below as we examine the topics above and much, much more!

The MLB season is finally upon us! Join Brandon Strange, Josh Jordan, and Charlie Pallilo for the Stone Cold ‘Stros podcast which drops each Monday afternoon, with an additional episode now on Thursday.

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