FISHING FOR HELP

Houston startup plans to streamline digital booking for aquatic adventures

Photo by Lum3n.com /Pexels

This article originally appeared on InnovationMap.

Fishing is always an exercise in patience, but by the time Jonathan Newar had planned his former work team's trip to New Braunfels, he had already lost all of his. The precious hours he would spend on the water were backed by so much more time reeling in dead ends on potential fishing guides online.

That's because, back then, there were no sites for Houstonians and Texans that compiled information about trips and properly vetted guides, who have to be insured and licensed — until Newar launched Captain in June.

Captain is a business for booking guided fishing trips. It's a little like Yelp for water sports — allowing people to read and write reviews about their experiences with the trips — but they can also book directly on the site, which keeps customers from the hassle of making reservations and lets the guides spend more time on the water and less in the office.

"The guides really love what we're doing," Newar says. "They're jumping on board."

Captain has more than 70 guides, offering over 160 trips, and caters to a market of the outdoor-oriented: fishermen, boaters, campers, the kind of person who spends their weekdays swiveling in a desk chair and weekends spooling line around a fishing rod. That might be a niche market, but it's not a tiny one; In 2016 alone, the U.S. Fish & Wildlife Service reported that Americans spent $46.1 billion on fishing-related expenses.

Continue on InnovationMap to learn about Captain's plan for expansion.

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After a short turnaround, the NASCAR Cup Series heads to their Mecca at Charlotte Motor Speedway for the famed Coca-Cola 600. Of all the races in NASCAR, after Daytona this race may be the most important race on the schedule. The tradition started back in 1959 when former driver and hall of famer Curtis Turner teamed up with Burton Smith to build the track and upon its completion, they decided to make the first race at the new track on the same day as the Indy 500. In an effort to draw fans, they made the race 100 miles longer and from there the rest was history. This year's rendition will be somber though as no fans will be permitted to enter due to Covid-19, but even in this time of unrest it will be a relief to continue to see our heroes take on NASCAR's longest race.

For the first time, NASCAR pulled off it's first midweek race and it was a doozy. For most of the race there was a wide range of characters who were up front. Clint Bowyer set the tone early as he went on to win the first two stages but after getting caught in traffic he fell back. To make matters worse, Bowyer was involved in an accident that ended any chance of victory. While it wasn't the outcome he would have hoped for, to see how well he ran is a sign of good things to come for the Kansas native. I look forward to seeing how he rebounds.

With Bowyer out of it, the attention shifted to Chase Elliott. All night it seemed like he had the second best car and looked to be on his way to another victory but after the caution for Bowyer, Elliott lost a ton of track position after a bad pit-stop. This left the sports most popular driver stuck in traffic, but he was able to make his way back to second. In the final laps, he was easily the best car and appeared to be on his way past Denny Hamlin to take the victory but Kyle Busch had other ideas. The defending champion made a sudden right hand turn and veered into Elliott sending him head on into the wall.

It was safe to say that Elliott was not pleased as he gave Busch the one finger salute as he drove by under caution. The race was not able to resume as Mother Nature intervened giving Hamlin his second win of the season. Many fans and experts alike were critical of Busch's stunt, Jeff Gordon was quoted as saying "Not sure what that was all about." When the race was over, Busch was confronted by Elliott's Crew Chief Alan Gufston. When it was said and done security had to be called to separate the two. While it might not have been intentional, Busch has opened up a can of worms in the future for retaliation. It will be fun to watch what happens next.

Overall, the response to NASCAR's midweek race was overwhelmingly positive as it was the third highest watched event on television. As NASCAR continues to be fluid, more and more people are becoming interested. NASCAR journalist and reporter Adam Stern tweeted that more than thirty percent of the viewers of Sunday's race were new viewers. Even though we may not always agree with the way NASCAR does things, I have to say they have done an outstanding job at putting this schedule together. I hope that in the future, NASCAR continues this new tradition.

Moving on to Charlotte, The driver I have winning this weekend is Chase Elliott. In every race this season, Chase has been a force to be reckoned but has simply run into circumstances he can't control. At Vegas before the shutdown, he seemed to have the race in hand until a flat tire ended any chances of victory. Two weeks later at Phoenix, he led ninety-three laps until fading to a seventh place finish and with a new-found fire lit under him after Darlington, Elliott will be like a bull in the china shop come Sunday. While he has been great at every track he has run at, he has been especially fast at Charlotte. He currently has a 10.60 average finish there and has consistently led laps. This week, I think Elliott will get redemption and claim his sixth career victory in one of NASCAR's crown jewels. Look for him to take his #9 Napa Camaro to victory lane.

(All stats and information used in this article is brought to you by the good folks at driveraverages.com and Racing-Reference.com the best website for all NASCAR stats)

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